Privacy Policy
1. About this policy
This Privacy Policy explains how Yours Sincerely Marketing And Pr Ltd collects, uses, stores and shares personal data in connection with Visbly and any related website, application, support and commercial activity.
Our ICO registration number is ZB362442. For the purposes of data protection law, we are the data controller of personal data processed in connection with our own business operations and customer relationships, except where we act only on a customer's instructions in relation to Customer Data uploaded into the Service.
If you do not agree with this policy, you should not use the Service.
2. The personal data we collect
2.1 Information you provide directly
- name, business name, job title and email address when you sign up, request a demo or contact us;
- account credentials and profile details;
- billing information, VAT details and transaction records, handled through Paddle;
- support requests, survey responses, feedback and other communications you send to us.
2.2 Information we collect automatically
- log data such as IP address, browser type, device type, approximate location, pages visited, referring URLs and timestamps;
- product usage information such as account actions, report runs, selected settings, exports, page events and feature interactions;
- security and operational data used to diagnose faults, investigate abuse and maintain performance.
2.3 Information from third parties
- payment and transaction status from Paddle;
- data from integrations or connected services that you authorise us to access;
- analytics or attribution information from cookies and marketing tools where used lawfully.
2.4 Sensitive data
We do not intentionally require special category personal data to provide the Service and ask that you do not submit it unless strictly necessary and lawful to do so.
3. How we use personal data
We use personal data to:
- create and administer accounts;
- provide the Service and generate reports;
- process purchases, renewals, invoices and refunds;
- communicate with users about the Service, transactions, support issues and product updates;
- monitor performance, fix bugs, secure the platform and prevent abuse;
- analyse product usage so we can improve features, UX and reliability;
- comply with legal obligations, enforce our terms and respond to lawful requests;
- send relevant marketing where permitted by law or where you have consented.
4. Our lawful bases for processing
Depending on the context, we rely on one or more of the following lawful bases:
- Contract — where processing is necessary to provide the Service, manage subscriptions or respond to pre-contract enquiries.
- Legitimate interests — where processing is necessary for operating, improving, securing and marketing our business in a proportionate way.
- Legal obligation — where processing is necessary to comply with tax, accounting, fraud prevention or regulatory obligations.
- Consent — where required for certain marketing, analytics or cookie-related activity.
Where we rely on legitimate interests, we consider the impact on individuals and seek to ensure our use is reasonable and proportionate.
6. International transfers
Some of our suppliers may process personal data outside the UK or the country where you are based. Where this happens, we take steps intended to ensure an appropriate level of protection, such as using providers in countries with adequacy regulations or relying on approved contractual safeguards.
If you want more information about international transfer safeguards, contact us using the details below.
7. How long we keep personal data
We keep personal data only for as long as reasonably necessary for the purposes described in this policy, including to provide the Service, maintain business records, resolve disputes, enforce agreements and comply with legal obligations.
Retention periods vary depending on the data type. For example:
- account information is generally retained while the account remains active and for a reasonable period afterwards;
- billing and tax records may be retained for longer where required by law;
- support records may be kept to improve service continuity and handle disputes;
- technical logs may be retained for shorter periods unless needed for security investigations.
8. Security
We use technical and organisational measures designed to protect personal data against accidental or unlawful loss, misuse, unauthorised access, disclosure, alteration and destruction. No online service is completely secure, so we cannot guarantee absolute security, but we take security seriously and work to reduce risk.
9. Your privacy rights
Depending on where you are located, you may have rights to access, correct, update, delete, restrict or object to our processing of your personal data, and in some cases to request portability or withdraw consent.
You may also have the right to complain to the Information Commissioner's Office in the UK or another relevant supervisory authority.
We may need to verify your identity before responding to a rights request.
11. Children
The Service is intended for business users and is not directed at children. We do not knowingly collect personal data from children in connection with the Service.
12. Changes to this policy
We may update this Privacy Policy from time to time. The most current version will be posted on this page with the effective date shown above. Where changes are material, we may also notify users through the Service or by email.
13. Contact us
If you have questions about this Privacy Policy or want to exercise your rights, contact us at team@yourssincerely.online.
Yours Sincerely Marketing And Pr Ltd, Penthouse (S8), Temple 1852, Lower Approach Road, Bristol BS1 6QA. ICO registration: ZB362442.